« Apple fuses technology with design. IBM invests in research that is often a decade ahead of its time. Facebook “moves fast and maintains a stable infrastructure” (but apparently doesn’t break things anymore).
Each of these companies, in its own way, is a superior innovator. But what makes Google (now officially known as Alphabet) different is that it doesn’t rely on any one innovation strategy, but deploys a number of them to create an intricate — but powerful — innovation ecosystem that seems to roll out innovations by the dozens.
The company is, of course, a massive enterprise, with $75 billion in revenues, over 60,000 employees, and a dizzying array of products, from the core search business to the android operating system to nascent businesses like autonomous cars. So to better understand how Google innovates, I took a close look at what it’s doing in one area: Deep Learning, a devilishly complex form of artificial intelligence that helps machines to absorb and act on information much as humans do. »
SOURCE : HBR.org